Sotiris Romanos

Sotiris Romanos is a leader with more than two decades of international experience across consumer goods, retail, foodservice and healthcare. He currently heads the marketing and commercial function of Bioiatriki, one of Greece’s largest private healthcare groups, where he sits on the executive committee and works on the shift from treatment towards prevention and longevity.

His career has been built largely abroad. He spent over a decade with The Coca-Cola Company in roles spanning Southeast Europe and the Middle East, and went on to lead organisations in East Africa, India  and the Gulf. Along the way he has co-founded ventures, advised companies on strategy and taught at postgraduate level in Paris. He holds an MBA in International Marketing and is a Chartered Marketeer.

Across industries and markets, his interest has stayed roughly the same: how organisations create value that people actually feel.